Top fitness podcasts your gym clients should be listening to
Boost customer loyalty with the best fitness podcasts. Curated by Rezerv for gyms and fitness studios.
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Fitness isn’t just about reps and sets, it’s also about mindset, motivation, and education. And that’s where podcasts shine. For gym clients, fitness podcasts are like having a personal coach in their pocket. They can listen while commuting, working, meal prepping, or even during warm-ups, turning everyday moments into learning opportunities.
One of the biggest benefits? Variety. Fitness podcasts come in all styles and formats, some focus on motivation and personal stories, others dive deep into training science, while some offer practical workout tips clients can use right away. This makes podcasts perfect for different types of gym members, whether they're beginners looking for guidance or seasoned athletes wanting to fine-tune their training.
Another reason they’re so valuable is the simplicity of audio content. Let’s be honest: not everyone has the time (or patience) to read long articles or watch hour-long YouTube videos. Podcasts make it easy to absorb information passively. Clients can pick up expert advice, debunk fitness myths, and stay inspired, all without having to stop what they’re doing.
Lastly, podcasts help reinforce what clients learn from their personal trainers or classes. By hearing consistent advice from trusted experts, clients are more likely to stay motivated, stick to their routines, and understand the “why” behind their workouts.
Top fitness podcasts for different goals (Motivation, science, workouts)
Not all fitness podcasts are created equal. Some are all about hyping you up, others are focused on breaking down the latest research, and some give you actual workouts to follow. To help your gym clients get exactly what they need, here’s a simple guide to the best podcasts based on their specific goals:
1. For motivation
Clients struggling to stay consistent? Motivation-focused podcasts can be a game-changer.
- The Mindset Mile: Hosted by Aisha Zaza, this podcast combines quick motivational talks with a simple challenge, walk or run a mile a day while listening. Perfect for beginners or those needing a mental reset.
- Make It Simple: Andrea Allen’s no-nonsense approach helps clients focus on realistic progress without feeling overwhelmed. Ideal for women balancing fitness with busy lives.
2. For science-backed insights
If your clients are curious about the ‘why’ behind their workouts, these podcasts dive deeper into the science.
- Mind Pump: One of the most popular in the industry, Mind Pump blends myth-busting conversations with practical training advice, all backed by real research.
- Stronger By Science: Hosted by Greg Nuckols, this podcast breaks down complex training studies into simple, applicable tips. Great for clients who want to geek out without getting lost in jargon.
- Huberman Lab: Dr. Andrew Huberman explores everything from sleep to hormones and mental focus. Episodes are longer but packed with research clients can trust.
3. For practical training tips and workouts
Sometimes, clients just want actionable advice they can apply immediately.
- BarBend Podcast: Ideal for strength athletes or those curious about lifting, with tips from coaches, athletes, and experts.
- The Prehab Audio Experience: Focused on injury prevention and movement optimization, perfect for clients dealing with aches, pains, or recovering from setbacks.
- The Strength Running Podcast: For cardio lovers, this podcast delivers strategies for improving endurance, staying injury-free, and structuring runs like a pro.
4. Business and trainer-focused podcasts
For your coaches or more serious clients interested in the fitness industry:
- The Fitness Business Podcast and The PTDC Podcast offer insights into running a fitness business and working with clients effectively.
How to use podcasts in your studio engagement strategy
Podcasts aren’t just for personal listening, they can actually become a powerful tool to engage your clients and build a stronger studio community. Here’s how you can make podcasts part of your gym’s engagement strategy:
1. Create a recommended listening list
Curate a list of your favorite fitness podcasts and share it with members. You can group them by goal, motivation, education, or workout tips, and make it easy for clients to find what suits them. Post it on your website, display it in your gym, or include it in your welcome email for new members.
2. Use podcasts as conversation starters
Encourage your trainers to reference podcasts in classes or personal training sessions. Mentioning a recent episode or takeaway during warm-ups or cooldowns can spark discussions, add value to the session, and make members feel part of an informed community.
3. Launch a ‘Podcast of the Week’ feature
Highlight a specific podcast episode each week on your social media or member newsletter. Choose topics that align with current promotions or class themes, like strength training tips during a weightlifting workshop week. This keeps your content fresh and your members engaged outside the gym.
4. Host listening clubs or challenges
Consider organizing casual meetups or online forums where members can discuss their takeaways from a specific podcast episode. You could even run challenges, like completing a podcast series paired with fitness tasks, to encourage both learning and action.
5. Integrate podcasts into on-site experiences
Play podcast snippets in your lobby, waiting areas, or stretching zones. Keep them short and relevant, motivational clips before classes or injury prevention tips in the cooldown zone can subtly educate and inspire clients while they’re in the studio.
Podcasts aren’t just a trend, they’re a powerful way to keep your gym clients motivated, educated, and engaged long after their workout ends. From science-backed insights to motivational pep talks, fitness podcasts offer valuable content that can support your clients’ goals in a way that feels personal and accessible.
By recommending the right podcasts and integrating them into your studio’s engagement strategy, you’re not only adding value to your clients’ fitness journeys but also strengthening their connection to your brand.
And with Rezerv’s marketing features, sharing helpful podcast content becomes easy and consistent, whether through emails, social media, or push notifications.
In the end, every podcast episode you share is an opportunity to inspire, educate, and support your clients in becoming stronger, healthier, and more committed to their goals. So start curating your podcast list and make it part of your gym’s unique client experience.